Pentair is an industrial firm offering solutions for water filtration and processing, thermal management, equipment protection, and cooling. After an announced merger between Pentair and Tyco Flow Control, the organization needed to develop a cohesive visual identity system to communicate the breadth and scale of the company.
Pentair also had to communicate details of the merger to a global workforce of more than 30,000, and to the larger investment community. Communications included newsletters, employee engagement materials, trade advertisements, posters, and investor exhibits.
The companies’ respective product offerings were assessed and integrated into a more cohesive portfolio. The combined portfolio was organized around “Solution Platforms,” which grouped products into related categories when communicating with customer audiences.
Deliverables: Visual identity system, employee engagement, exhibit design, print, brand guidelines.
Project role: Lead designer, design/project manager, implementation. Developed at Prophet.
Pentair Investor and Analyst Day exhibit
Following the merger, Pentair held its annual Investor and Analyst Day, a special event for Wall Street media, key influencers, and stakeholders. The event provided a forum for Pentair to discuss its financial, operational, and strategic plans for the year ahead.
Multi-colored panels provided an overview of Pentair's industry solutions and the sectors that they serve. The exhibit incorporated informative case studies and video presentations championing the advantages of Pentair solutions.